Tuesday, February 12, 2008

Developing Legally-Compliant Trade Promotion Management Programs

How can a manufacturer design a legally-compliant trade program that rewards those retailers that deliver the best profit per trade dollar? That's a question that Daniel Kotchen, a contributor to this site, addressed in an article he recently wrote for Forum magazine. Specifically, he addressed the legality of:

The full article is available here.

Related Post: State Resale Price Maintenance Laws and Leegin

 

The Law Firm of Kotchen & Low LLP - Civil Litigation, Counseling, and Representation Before Government Agencies


This work is licensed under a Creative Commons Attribution-Noncommercial-Share Alike 3.0 United States License.