Tuesday, February 12, 2008

Developing Legally-Compliant Trade Promotion Management Programs

How can a manufacturer design a legally-compliant trade program that rewards those retailers that deliver the best profit per trade dollar? That's a question that Daniel Kotchen, a contributor to this site, addressed in an article he recently wrote for Forum magazine. Specifically, he addressed the legality of:

The full article is available here.

Related Post: State Resale Price Maintenance Laws and Leegin


The Law Firm of Kotchen & Low LLP - Civil Litigation, Counseling, and Representation Before Government Agencies

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